Do you want to know more about global marketing?
Join the evening course at Open University in Autumn!
In this course students focuse on these themes:
- Global Brand management, brand and product portfolio analysis.
- Digital marketing in a global context.
- Customer experience and service design in an international/global context.
- Communication guidelines for a competitive presentation.
The course is practice-oriented. Upon completion of the course, students should know how to:
- prepare a global product launch and marketing campaign
- analyse market-and customer-related data
- collaborate in culturally diverse teams
- communicate effectively in an international setting
- make a competitive presentation (written and oral)
Read more about the course .
Read more news
Aalto University and Bocconi University to launch a double degree programme in strategic and creative marketing
The first cohort, 10 students admitted through Aalto and 10 through Bocconi, will start their studies in autumn 2027
Student exchange in Europe? Unite! can take you there
Aalto is a member of Unite!, a European university alliance that gives students the opportunity to internationalise their degrees both online and in-person. Join the webinar to find out more.
Opinion: Finnish language learning should be integrated into degree programs
In this opinion piece, Rebekka Nylund, an expert at the University of Helsinki, and Elisa Räsänen, a university lecturer at Aalto University, reflect on what they have learned from the EU-co-funded Language-supported Knowledge Pathways project and offer suggestions on how and why learning Finnish could be integrated into the structures of higher education degree programs.