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114 results for News, Department of Marketing

Could carbon farming be scaled into a genuine alternative to industrialized agriculture?

In a new research project, researchers at the School of Business examine farmers' experiences of carbon farming to build understanding of the functioning of a new agricultural market.
Research & Art
Published:
Kuvassa n盲kyy vihre盲 kaurapelto ja digitaalisuutta kuvaavia 0- ja 1-merkkej盲.

Online course 鈥淲ood material science鈥 starts 10.1.2023

Learn 100% online how the structure of wood affects its physical and mechanical properties.
Studies
Published:
Kiemurteleva puun syykuvio

Online course 鈥淲ood products and processes鈥 starts 27.2.2023

Learn 100% online the links between wood product properties and typical applications in the living environment.
Studies
Published:
close up photo of plywood panels

The School of Business is funding projects that foster and encourage diversity, inclusivity and equality

Aalto BIZ Case Development Center and Root to Rise project received EDI funding
Studies, University
Published:
Ryhm盲ty枚skentely盲 Aalto-yliopistolla. Kuvituskuva.

Eighth Economic Defence Course digged into the topic of risk

For professors at the School of Business, times of radical uncertainty call for efforts to outline alternative scenarios and a critical perspective on talk of a 鈥榥ew era鈥.
Research & Art
Published:
Kuvassa n盲kyy Taloudenpuolustuskurssin puhujia keskustelemassa lavalla.

New minor: Aalto Wood

For students in any field interested in wood!
Studies
Published:
Cross-cut wood disk on a wooden table

Broad-based approach to competence

Executive in Residence Taavi Heikkil盲 asks whether universities should also approach the broad-based approach even more boldly and from a new perspective
Studies
Published:
Kuvituskuva Lean-sivustolle.

Can women be leaders?

A column published in the business students' magazine Kylteri describes disdainful attitudes towards female students at the School of Business, even though Aalto has zero tolerance for inappropriate behaviour. What is the situation regarding equality in the School of Business and how could it be improved?
Studies, University
Published:
Kuvasa n盲kyy Kauppakorkeakoulun p盲盲rakennus ulkoap盲in kuvattuna, ja kuvan p盲盲ll盲 on valkoinen teksti "tasa-arvo" mustalla pohjalla. Vasemmalta oikealle menness盲 mustavalkoinen kuva muuttuu v盲rilliseksi.

A student duo helped Pohjola Insurance map the preconditions for a digital insurance sales channel

The study focused on the needs of small business customers, for which the students sought fluid solutions from around the world.
Cooperation, Studies
Published:
R盲盲t盲l枚ity opiskelijaprojekti Pohjola Vakuutukselle_projektitiimi

How does an oil company make a green leap? Can the procurement community help Ukraine out of trouble? Welcome to the Prodeko seminar on responsible business on 6 May!

The theme of this year's Prodeko seminar is Navigating Responsibility and Growth, and speakers include Kaisa Hietala, Exxon Mobil's Board of Directors, and Sammeli Sammalkorpi, CEO of Sievo Oy.
Research & Art
Published:
Prodeko seminar Navigating Responsibility and Growth takes place on 6 May, 2022.

School of Business鈥 Dean awarded successful business students

School of Business' Dean Timo Korkeam盲ki awarded 31 students who had graduated during the academic year 2020-2021 and who had completed their degree within the normative length of studies and with excellent grades.
Awards and Recognition
Published:
Opiskelijoita Kauppakorkeakoululla. Kuva: Aalto-yliopisto / Unto Rautio

Alumnus Aki Toivonen: The role of marketing and branding will only be emphasized in business in the future

鈥業 believe that the role of marketing and branding will only be emphasized in business in the future as we move from the current consumer culture to increasingly conscious choices鈥
Cooperation, Studies
Published:
Aki Toivonen.

Doctoral student Hunter Jones wins a significant award

The ACR award goes to a paper with potential for significant scholarly impact.
Awards and Recognition, Research & Art
Published:
The picture shows doctoral student Hunter Jones in the front of the School of Business. The photo comes from Hunter Jones.

We can transform the fashion industry by renting

Marketing Master鈥檚 student Katariina J盲rvinen鈥檚 company Clozeta combines two megatrends: second-hand and sharing economy.
Studies
Published:
The picture shows Katariina J盲rvinen on Aalto University campus, holding fashionable pieces of clothes in her hands.

Companies are shifting from crisis management to new growth 鈥 challenges include shortage of experts and the aftermath of a digital leap

There are bottlenecks on the road to emerging growth, and accelerated digitalisation isn't making things easier. When an organisation moves from the office to Teams, something gets left behind.
Press releases
Published:
Kuva: Aki-Pekka_Sinikoski.

School of Business gets high marks from its own students: 鈥淥ur school helps create a better world鈥

Aalto University School of Business has reached the second-highest level in the international Positive Impact Rating (PIR) in which students evaluate the activities of their own school in sustainable development and responsibility.
Research & Art, Studies
Published:
Kuvassa n盲kyv盲t kaksi opiskelijaa opiskelemassa ja PIR-arvioinnin logo.

Students studied the motivation behind the purchase of affordable food products

鈥楾he students could set up a two-person consultancy firm right away.鈥
Cooperation, Studies
Published:
Kaksi naista K-ryhm盲n kaupan hevi-osastolla.

Cooperative business veteran Taavi Heikkil盲 starts his new post at Aalto University

Heikkil盲鈥檚 Executive in Residence position has been established with donated funds. Cooperative business is stronger in Finland than anywhere else in the world, which is why donors believe it is important to invest in research and teaching in this field and in collaboration between businesses and the university.
Appointments, Press releases
Published:
Kuvassa n盲kyy elokuun 1. p盲iv盲n盲 Executive in Residence -teht盲v盲ss盲 aloittava Taavi Heikkil盲. Kuva on SOK:n kuva.

New strategy for the School of Business

New vision and mission statements and the four strategic initiatives will guide the School鈥檚 activities throughout 2021鈥2024.
University
Published:
Entrance, Ekonominaukio 1, photo by Unto Rautio

Alumni Juha Liila and Bryan Mertanen: Entrepreneurs have the chance to fulfil themselves and realise their own thoughts and ideas

鈥滱s an entrepreneur, you are free to fulfil yourself.鈥
Studies
Published:
School of Business alumni Bryan Mertanen and Juha Liila